Saturday, November 13, 2010

OMI's Social Media University: Linked In

Introducing: OMI's Social Media U!

One of the things we've found here at OMI as we work with our clients is that they know enough about all of the social networks they hear about to know they need to join, but amazingly, they have no idea why they need to join.

So they sign up for an account (on whichever network grabs their attention first) and begin hammering away at hard-selling whoever they attract to their page, or sometimes, unsure of what the heck to do, they just start posting short, mindless blurbs about whatever crosses their minds that day. Not good.

So at OMI, we've dedicated ourselves to finding the best content available that explains not just what a network is, but what it does, and how you should use it. First in our series is "What is Linked In?", produced by the fine folks at Linked In to give users a better sense of how to use this important tool. Later, we'll share tips on using Linked In, and a wealth of information about all of the other dizzying array of network choices their are for the online marketer and casual social media user. But for now - let's have a look at Linked In. Prepare to be amazed! Astonished! Or..educated!!!! (Clears throat).

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